Social campaigns

Forma

A ritual worth returning to.

Social media / Beauty & wellbeingOriginal studio demonstration
Forma: feed design for beauty & wellbeing
FormaLess rush.More ritual.MAKE SPACE FOR YOURSELF.

A ritual worth returning to.

The brief

Build a distinctive social presence for an independent skincare brand without relying on unsupported product or health claims.

Our approach

Amber glass, warm clay and quiet product close-ups create a consistent visual language. Editorial captions and ingredient-led education give each post a clear purpose.

One idea.
More ways to connect.

A sample campaign system that carries the same visual voice from a first introduction to a useful next step.

Forma: feed design for beauty & wellbeing
FormaLess rush.More ritual.MAKE SPACE FOR YOURSELF.
Feed / Start the conversation
Forma

A moment. Just for you.

Make a little space for the everyday.

Carousel / Sample opening slide
Forma story creativeMake room for your ritual
Story / Invite the next step

A voice worth recognising.

Sample caption

Five quiet minutes. A little space for yourself. Make a little room for your daily ritual.

Three reasons to follow.

  • Daily rituals
  • Product details
  • Brand storytelling

A week with Forma.

Illustrative content plan

MON

Introduce

Introduce the ritual with a product still life.

WED

Connect

Show a simple morning routine in stories.

FRI

Explore

Explore packaging and texture in a carousel.

SUN

Invite

Invite the audience to find their own ritual.

See a little of
your business here?

Let’s make it your own
Up next / Social mediaFiore, after hours